Direct mail blog | Tips, guides & insights

Understanding direct mail engagement rates: What does good look like?

Learn what engagement rates to expect from direct mail campaigns and discover seven strategies to optimise performance and achieve exceptional results.

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Direct mail engagement rates on a tablet

Why direct mail and email work better together.

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6 Stannp.com features you should be using (but possibly aren't).

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5 Stannp.com features you should be using (but possibly aren't).

Unlock the full potential of your campaigns with features like postcode radius search, automation, personalisation, and more for higher ROI and...

Sam Heaton Oct 28, 2025

How to add direct mail to your customer retention strategy

Integrate direct mail into your customer retention strategy to build loyalty, cut through digital noise, and create personalised customer experiences.

Fraser Manning Oct 22, 2025

How to cut your brochure mailing costs by 50%: 10 proven tips for UK businesses.

Slash your brochure mailing costs by up to 50%. Discover 10 expert tips UK businesses use to optimise postage, paper, format, and boost direct mail...

Sam Heaton Oct 13, 2025

Make every season count: The power of direct mail in seasonal marketing campaigns

Discover how to boost seasonal marketing with direct mail that cuts through digital noise, connects emotionally, and drives real results. Make every...

Sam Heaton Oct 7, 2025

8 direct mail strategies every real estate pro should be using

Boost your real estate leads with 8 powerful direct mail strategies. Personalise, automate, and integrate for maximum impact and engagement.

Fraser Manning May 12, 2025

The Best In Direct Mail: April Edition

Welcome back to our monthly roundup of outstanding direct mail campaigns! April was packed with creativity, innovation and impactful messaging. This...

Fraser Manning May 1, 2025

10 Tips For Running A Successful Postcard Marketing Campaign

Marketing with postcards is one of the most cost-effective, eye-catching ways to reach your audience directly - placing them right in their hands.

Fraser Manning Apr 25, 2025

The Best In Direct Mail: March Edition

Welcome back to our monthly roundup of outstanding direct mail campaigns! March was packed with creativity, innovation and impactful messaging.

Fraser Manning Apr 3, 2025

How To Ensure High-Quality Postcards: Avoid Smudges & Scuffs On Direct Mail

At Stannp, we know how important it is for your direct mail to arrive into your customers hands in perfect condition.

Fraser Manning Mar 26, 2025

7 Ways to Send HIPAA-Compliant Direct Mail with Stannp

If your organisation needs to send direct mail while maintaining HIPAA compliance, Stannp provides a secure, efficient solution.

Sam Heaton Mar 19, 2025

The Best In Direct Mail: February Edition

Welcome back to our monthly roundup of outstanding direct mail campaigns! February was packed with creativity, innovation and impactful messaging.

Fraser Manning Feb 27, 2025

Two Reasons Why Direct Mail Is A Good Investment

Don't let the upfront costs of direct mail scare you away - many businesses see an impressive return on investment. While it might initially seem...

Sam Heaton Feb 25, 2025

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Direct mail blog.

Understanding direct mail engagement rates: What does good look like?

Why direct mail and email work better together.

6 Stannp.com features you should be using (but possibly aren't).

All posts.

5 Stannp.com features you should be using (but possibly aren't).

How to add direct mail to your customer retention strategy

How to cut your brochure mailing costs by 50%: 10 proven tips for UK businesses.

Make every season count: The power of direct mail in seasonal marketing campaigns

8 direct mail strategies every real estate pro should be using

The Best In Direct Mail: April Edition

10 Tips For Running A Successful Postcard Marketing Campaign

The Best In Direct Mail: March Edition

How To Ensure High-Quality Postcards: Avoid Smudges & Scuffs On Direct Mail

7 Ways to Send HIPAA-Compliant Direct Mail with Stannp

The Best In Direct Mail: February Edition

Two Reasons Why Direct Mail Is A Good Investment