Blogs

Read all the latest insights into creating more effective direct mail campaigns

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News

Direct Mail Response Rate Statistics

Direct mail response rates took a tremendous leap in 2016 with a 5.3% response rate to house lists and 2.9% to prospect lists. These are the highest...

News

The Price of Mail

Are you feeling the pinch of Royal Mail’s recently announced stamp price rises?

Direct Mail

Top 10 Benefits of Direct Mail

Here at Stannp we are (unsurprisingly!) big fans of Direct Mail. We’ve seen over and over again how consistently effective Direct Mail is in...

Guides

Effective Direct Mail Design

If you’re reading this you probably already understand the benefits of Direct Mail, and are ready to create a campaign. Our guide to Effective Direct...

How Green Is Your Mail?

In a world increasingly focused on sustainability, it's important to consider the environmental impact of our daily activities, even something as...

What Is Hybrid Mail?

Hybrid Mail simply means posted mail (letters, postcards, leaflets, brochures etc…), delivered using a combination of electronic production and...

Guides

Guide: How To Import Data Using The Dashboard

To send your mail piece you will need to import a list of recipients to our platform. There are multiple ways to achieve this such as using our API...