Direct mail blog.

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Understanding direct mail engagement rates: What does good look like?

Learn what engagement rates to expect from direct mail campaigns and discover seven strategies to optimise performance and achieve exceptional results.

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Direct mail engagement rates on a tablet
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Why direct mail and email work better together.

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6 Stannp.com features you should be using (but possibly aren't).

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All posts.

How To Data Mine Your Users

Picture this: you're a digital marketer tasked with meeting a tight ROI target. With multiple channels activated, your boss is keeping a close eye,...

Sam Heaton Jun 24, 2024

Remarketing With Direct Mail

Remarketing and retargeting are often used interchangeably but there are some important differences. Here at Stannp we’ve seen and over again how...

Sam Heaton Jun 24, 2024

The Price of Mail

Are you feeling the pinch of Royal Mail’s recently announced stamp price rises?

Sam Heaton May 1, 2024

Effective Direct Mail Design

If you’re reading this you probably already understand the benefits of Direct Mail, and are ready to create a campaign. Our guide to Effective Direct...

Sam Heaton Apr 30, 2024

What is hybrid mail?

What is hybrid mail, and how can it save your business time and money? Discover how Stannp.com's hybrid mail platform works.

Sam Heaton Apr 16, 2024

Economies Of Scale Reducing Costs

We have spoken in a previous article about the advertising mail discount available from the Royal Mail for Direct Mail campaigns and the article can...

Sam Heaton Jan 12, 2024

Stannp API FAQs

Stannp's API integration provides programmatic access to your account. Configure campaigns, feed data and trigger mail pieces to be dispatched using...

Sam Heaton Dec 19, 2023

Why Are My Addresses Not Verified?

So, you’re ready to send your first campaign, you’ve uploaded your creative design, written some fantastic text to engage recipients with your call...

Sam Heaton Dec 12, 2023

Why are email opening rates crashing?

Email Service Providers are suffering from declining opening rates because of a simple and extremely effective rule.. find out how to avoid this

Sam Heaton Nov 28, 2023
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