Blogs

5 Direct Mail Marketing Trends To Watch In 2025

Direct mail is having it's glow-up. In 2025, it's stepping up as the creative playground for marketers seeking new ways to connect, engage and...

Turning The Spotlight On Ourselves - Stannp's Black Friday Success

At Stannp, we're known for championing the power of direct mail for our customers. But this time, we've decided to practice what we preach and we...

The Best In Direct Mail: October Edition

Welcome to our new monthly feature, spotlighting direct mail campaigns that inspire our own marketing efforts - and we hope they'll spark ideas for...

Direct Mail In The Digital Age - What Does Gen Z Think?

You might think traditional mail would be as outdated as flip phones. But here's a surprise: Gen Z (anyone born between 1997 - 2012) actually pays...

Spookily Effective Halloween Direct Mail Ideas

Halloween may not carry the same weight as Thanksgiving or Christmas in terms of tradition, but it remains a huge driver for retail. While the...

Get Black Friday Ready: 7 Tips For A Successful Black Friday Campaign

Black Friday will be here before we know it and the most successful companies are already planning their campaigns. As we know, Direct Mail is an...

Guide

What Is Advertising Mail?

There are certain requirements for direct mail to be classified as AdMail.

Elevating Campaigns: The Power of Personalisation in Direct Mail

Unlock the potential of Direct Mail campaigns with personalized content that resonates with your target audience.

How Green Is Your Mail?

In a world increasingly focused on sustainability, it's important to consider the environmental impact of our daily activities, even something as...